A look back at ALA Midwinter meeting from a library technology perspective. Our panel of experts will analyze and discuss what they learned and what trends stood out at the conference. Whether you couldn't be in Anaheim or just didn’t have time to review all the featured technology, join us for this enlightening discussion.
Our expert Panel for this Event:
- David Lee King, Digital Branch and Services Manager at the Topeka and Shawnee County Public Library
- Sue Polanka, Head of Reference/Instruction, Wright State University Libraries, blogger and Author of No Shelf Required
- Marshall Breeding, Director for Innovative Technologies and Research for the Vanderbilt University Libraries
Learn the characteristics of effective nonprofits and assess whether yours is ready for foundation fundraising.
This class is designed for new nonprofits or community groups with very little experience in grantseeking. We focus specifically on foundation fundraising.
The course will address such questions as:
- What groundwork do I have to have in place before approaching foundations for funding?
- What are the steps to obtaining incorporation and nonprofit status and where can I get some help to do so?
- What are the characteristics of successful nonprofits?
This session will provide you with a step-by-step checklist approach to help you determine your own readiness for foundation fundraising.
2012 is the year of MOBILE fundraising! Today, 1.2 billion people in the world have an internet based smart phone or tablet accessing your website or downloading your app. Don’t have one yet? Or have one and want to learn how to increase fundraising efforts? This webinar is perfect for you! We will discuss everything you need to get started with launching and supporting your fundraising-centric mobile website and/or application.
- Why its a must to have a mobile website/application
- The difference in purpose of a mobile website vs. mobile application
- Mobile fundraising best practices and tactics
- Integrating your new mobile channel with traditional direct response initiatives to increase response rates
Managing stress effectively has less to do with managing external events – things you can’t control – and more to do with better managing yourself. This session focuses on strategies for taking charge of your own responses to stress and turning them to more productive reactions and behaviors. Audience: All staff.
Everything you do after someone makes their first donation will determine if they will give that all-important second gift. 50-80% never do. And this is costing you money. Why? Because it’s much more expensive to find a new donor than it is for you to keep a current donor. This webinar will explain the reasons donors often stop giving to your organization and what you can do to change that.
- What donors expect when they donate and how you can meet those expectations
- How you can increase the satisfaction, commitment, and trust of your supporters
- Concrete strategies for increasing the number of donors who continue giving year after year
Our personalities affect how we view and relate to the world. Each of us have different learning and communication styles, fears, insecurities and defense mechanisms. This presentation will provide you with the tools to recognize your own and others' differences and become more aware of how they affect your relationships with customers and co-workers.
Are you tracking and utilizing data about your supporters such as phone calls, email communication, direct mail touches, volunteer activity, event attendance, and donation history and amounts? If not, you should be! Join us to learn winning strategies and tools for supercharging your email marketing program through data tracking, personalization, segmentation, and supporter feedback.
What's a positive deviant? Researcher Jerry Sternin discovered that, "In every group there are a minority of people who find better and more successful solutions to the challenges at hand. Even though they have access to exactly the same resources as the rest of the group, their uncommon practices or behaviors allow them to flourish". One of our favorite positive deviants, Jane Bozarth, will lead you on an overview: who are some positive deviants? What kinds of success have they had? How did they do it? Plus: 5 critical behaviors necessary for those who aspire to positive deviancy! Note: this session is intended for high performing, high potential staff and those who supervise them. It is not aimed at "fixing" problem performers.
The proliferation of free online resources has caused user habits and expectations to change drastically in the last decade, and there is no doubt that they will continue to evolve along with technology trends and advancements. Publishers, specifically reference publishers, have needed to meet these demands and have striven to exceed them – delivering new and innovative ways to access authoritative facts quickly, easily, and accurately. Some now deliver the next step in the research experience – providing effortless pathways beyond the facts and figures of free resources or standard reference, making the user’s journey into encyclopedias, scholarly works, and journal articles effortless and seamless. These publisher initiatives have the potential to revolutionize the role of reference in the library, and the way reference is used by researchers at every level.
Why are traditionally-published reference resources still necessary? What are publishers doing to make them accessible, usable, and discoverable in the library and on the free Web? How are these changes impacting reference’s presence in the library? How are user habits affecting how reference is published, developed, and utilized? Register now to hear our esteemed panel, including Oxford University Press’ Robert Faber, Editorial Director for Reference (UK), Dave Tyckoson, reference librarian and Associate Dean at California State University, Fresno, and Dinah Birch, Professor of English Literature and Pro-Vice-Chancellor for Research and Knowledge Exchange at the University of Liverpool and Editor of the newest edition of the classic Oxford Companion to English Literature, 7th Edition, on a panel moderated by Library Journal and School Library Journal Reference Editor Etta Thornton, as they tackle the topic of the ever-changing role of, and need for, authoritative reference in today’s libraries in the “Wiki age.”