Training/Workshop

How should you navigate the personal and professional boundaries in the world of social media, and what does that mean for your leadership? How does the social media buzzword “transparency,” translate into “leadership?” In this webinar, we will consider how nonprofit executive directors and other staff use social media personally to further the mission of their organization and translate their leadership online.

Takeaways:

• What is online leadership
• How to translate traditional leadership into online leadership
• Create your own personal social media playbook

Lots of experts will tell you how to succeed at social media, but very few will lay out a clear path to failure. In this webinar, you will learn what the most common points of failure are for libraries, and why libraries often aren't getting what they want out of this medium. You’ll also see real-world examples, both good and bad, and find out if your library is on its way to a social media shipwreck –and how you might be able to change course.

Laura Solomon is the author of two books on social media and libraries, and she has seen many libraries enter the social media waters with no idea of how to navigate.

At the end of this one-hour webinar, participants will be able to:

• Identify at least three errors libraries commonly make when setting up a social media account and how to correct them
• Explain the most important part in writing a post for social media
• List at least three mistakes libraries often make when creating social media posts and how to fix them

What is a library student advisory board and why does your library need one? Deuink and Seiler will share their vision for library student advisory boards--one that empowers the student voice and builds students into library advocates--and talk about the work of their clubs and the clubs' impact on the library and the campus. Seiler has been the advisor for a long-standing group at the Penn State Schuylkill campus for nine years and Deuink, formerly partnered with Seiler at Schuylkill, is now starting a library student advisory board at the Penn State Altoona campus. While Deuink can address the challenges of getting started afresh, Seiler can encourage persistence and address weathering inevitable changes over the years.

Strategic planning should be a means not only to produce a strategy, but also to engage and cultivate stakeholders, develop leadership, and generate new energy, commitment and consensus around mission. Its primary product is not a written plan, but strategic thinking within the organization, which is achieved through a process of planning followed by a process of implementation. A well-conceived and managed planning process can be the most effective form of organizational development.

Takeaways:

• What benefits to expect from an effective strategic planning process
• How to approach and structure a strategic planning process
• How to get broad buy-in in any organization
• Tools to use for assessing your situation, engaging your constituencies, developing an effective plan, and implementing it

It’s almost spring, so why not find out what titles will be in demand this summer? And why not hear the news straight from the publisher’s mouth? On Tuesday, March 19, Library Journal brings you its first Editors’ Picks webcast, modeled on the popular Editors’ Picks panel at Day of Dialog.

Editors from sponsoring publishers HarperCollins, Macmillan, and Random will speak in-depth about their favorite books, which will be cramming your holds lists soon.

Hear Jen Enderlin, VP and Associate Publisher, St. Martin’s, on Mary Kay Andrews’s Ladies’ Night, Lee Boudreaux, VP and Editorial Director, Ecco: HarperCollins, on Ivy Pochoda’s Visitation Street (chosen by Dennis Lehane for his new imprint, Dennis Lehane Books), plus other terrific Random, HarperCollins, and Macmillan editors, in conversation with Prepub Alert editor Barbara Hoffert.

MORE INFO AND REGISTRATION

A webinar exploring signature fundraising events that help libraries raise funds and create friends.

From "chocolate in the stacks" tastings to 5K runs to off-site literary dinner parties, small libraries are getting creative in offering signature events that raise funds and create friends. This webinar will be a "show and tell" of library fundraisers, with quick tips on how to get started in your community.

This webinar, hosted by WebJunction in collaboration with the Association for Rural and Small Libraries, is an encore presentation of one of the most highly-rated sessions at the ARSL conference.

Booklist teams up with the Poetry Foundation––publisher of Poetry magazine and an independent literary organization committed to a vigorous presence for poetry in our culture––to provide resources, ideas, and support for making the most of your library poetry collection. Please join Catherine Halley, the Poetry Foundation’s Director of Digital Programs, and the foundation’s library director, Katherine Litwin, for an insightful discussion of how audiences of all ages can enjoy poetry through programs, workshops, displays, and more. Moderated by Booklist senior editor Donna Seaman.