Building a Solid Fundraising-Centric Mobile Website and App
2012 is the year of MOBILE fundraising! Today, 1.2 billion people in the world have an internet based smart phone or tablet accessing your website or downloading your app. Don’t have one yet? Or have one and want to learn how to increase fundraising efforts? This webinar is perfect for you! We will discuss everything you need to get started with launching and supporting your fundraising-centric mobile website and/or application.
- Why its a must to have a mobile website/application
- The difference in purpose of a mobile website vs. mobile application
- Mobile fundraising best practices and tactics
- Integrating your new mobile channel with traditional direct response initiatives to increase response rates